【Ranking x Hoswa Umbrellas】From Behind the Scenes to the Market Stage: The Digital Marketing Strategy of an Umbrella Brand

【Ranking x Hoswa Umbrellas】

From Behind the Scenes to the Market Stage: The Digital Marketing Strategy of an Umbrella Brand

Hoswa Umbrellas, which started as an OEM manufacturer of umbrellas and successfully transformed into a brand, will share its journey of combining art and fashion to create its own brand in this lecture. After multiple unsuccessful advertising campaigns, how did they use search engine optimization to compete in the relatively low-frequency and seasonal umbrella industry, successfully transform into a B2C e-commerce brand, and achieve remarkable results by using Ranking AI SEO tools to achieve first-page rankings for multiple key industry keywords and enhance brand awareness.

In the second half of the lecture, Ranking AI SEO, with extensive experience in digital marketing consulting for e-commerce brands, will explain the basic operating logic of search engine optimization and how to use Ranking’s exclusively developed Traditional Chinese AI SEO tool to complete the SEO marketing strategy layout for the e-commerce industry, so that precise consumers will automatically come to you!

If you’re also considering entering the consumer market through e-commerce but are struggling to find marketing methods beyond advertising, then “Ranking x Hoswa Umbrella” is a high-quality seminar you absolutely can’t miss!

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▍Suitable for:

Brand Marketing Specialist
Content Marketing Specialist
e-commerce retailers
Personal brand owner
Small and medium-sized entrepreneurs

Or it’s suitable for any user who is interested in SEO and digital marketing!

▍Lecturer Introduction

Lucy Lee, founder of the Hoswa umbrella brand

With 18 years of experience in umbrella sales, I specialize in umbrella design and provide sales guidance to merchants. I adhere to the spirit of an artisan to create a Taiwanese cultural and creative umbrella brand. By learning SEO digital optimization, I can quickly increase online exposure and successfully build brand awareness.

Matt Huang, Senior Account Manager at Digit Spark

With 6 years of e-commerce experience, he has served as a professional consultant for well-known systems such as 91 APP and Omnichat. He specializes in assisting in the implementation of Martech, OMO, E-Commerce and ChatCommerce. He is not only committed to promoting digital marketing concepts, but also has helped many clients achieve remarkable results of over one million in revenue within three months through the application of digital tools.

▍Lecture Information

Date: December 21, 2023 (Thursday) 14:00-15:00
Location: Online lecture
Cost: Free to participate

Click on the event page for details

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