[LEADSGEEK Online Marketing Seminar] B2B Cross-Border Targeted Marketing
Beyond investing resources to increase brand awareness, the key to successful marketing lies in getting the “right people” to see it! However, for B2B companies, the effects of general social media management or advertising campaigns are limited. Are there better strategies to ensure that marketing budgets are spent effectively and accurately target the right customer base? No more traveling the world with just a suitcase; there are smarter ways to conduct cross-border marketing! Start by “cultivating the right target audience” to help your business overcome pandemic restrictions and achieve its performance goals!
This lecture features Ashley Lin, Product Business Director at LEADSGEEK, who has assisted renowned companies such as Etron Technology, Dingshuo Innovation, and Hongquan International in implementing various MarTech tools and successfully transforming their businesses into digital marketing. She will exclusively share her “Cross-border Marketing Mindset,” providing insightful explanations on how to use online data marketing to target your communication audience and accurately understand your target customers!
▍Event Highlights
- Collecting potential buyer data through big data
- Precisely target customer groups for strategic communication
- Expanding corporate influence through customer community management
- Use data to examine business efficiency; returns are visible.
▍Who is suitable to participate?
- Want to learn more effective B2B marketing strategies?
- Want to market your brand overseas through digital channels
- Want to market overseas but struggling to find a way to collect customer lists
- Having a customer list but unable to accurately target potential customers
▍Instructor Introduction
Ashley Lin – Business Director, LEADSGEEK
Specializing in copywriting, digital marketing strategy, and marketing technology applications, I have successfully assisted over 300 B2B and B2C companies in implementing digital/marketing tools and helping them mitigate the pain of transformation.
▍Event Information
- Time: 2022/03/24, 16:00 – 17:00
- Location: Google Meet
- Cost: Free
- Contact Person: Mr. Chen: 02-2521-8885#130
Registration link: https://www.accupass.com/go/LEADSGEEK0324
▍Precautions
- The online lecture will be conducted using the Google Meet video conferencing platform. Please enter a Google account in the Email field when registering.
- If your registration is successful, the organizer will send a confirmation email containing the conference link to your email address within 3 days of receiving your registration form. Please check that your email address is correct.
- After receiving the confirmation email, please change your account display name. The instructions for doing so will be detailed in the confirmation email.
