2022.12.19

[Ended] The Ministry of Economic Affairs’ NT$30,000 subsidy for SMEs’ digital transformation: Digit Spark digital tools to help you achieve even better results!

Taipei, November 2, 2021 – The Ministry of Economic Affairs’ Small and Medium Enterprise Administration has carefully selected cloud-based digital tools suitable for small and micro enterprises. By subsidizing each enterprise with NT$30,000, the Administration will help enterprises adopt digital tools to assist them in their digital transformation and enhance their digital competitiveness during the pandemic!

In light of how COVID-19 has altered people’s lifestyles and consumption patterns, cloud-based business models have become the new normal for businesses across all sectors to maintain operations. The Small and Medium Enterprise Administration of the Ministry of Economic Affairs has launched the ” Taiwan Cloud Marketplace ,” carefully selecting cloud-based digital tools suitable for small and micro-sized enterprises. By subsidizing each enterprise with NT$30,000 , the platform aims to help businesses transition digitally and enhance their digital competitiveness during the pandemic.

Digit Spark’s three brands—OhBot, RankingSEO, and Linker Intelligent Marketing—are proud to be among the partners selected by the Small and Medium Enterprise Administration of the Ministry of Economic Affairs for MarTech’s cloud-based digital tools. We provide three digital tools to help businesses overcome the two major pain points of digital transformation: acquiring new customers and retaining existing customers!

I. Ranking SEO Tools: Improve brand search results and help businesses gain prime online visibility.

Ranking is currently the most comprehensive one-stop intelligent SEO tool in Traditional Chinese-speaking regions. Leveraging the advantages of big data, it helps businesses and brands grasp more precise “search intent,” and is easy for beginners to use. Through Ranking’s intelligent analysis and suggestions, it helps users, even without SEO expertise, achieve first-page search rankings for 35% of their keywords within 4-12 weeks, quickly securing search engine ranking positions and gaining free brand exposure and traffic. Ranking has four main features: website health check, keyword planning, copywriting planning, and website optimization evaluation.

Ranking四大特色
Ranking’s four main features—website health check, keyword planning, copywriting planning, and website optimization evaluation—make it easy for even those unfamiliar with keyword optimization to get started.
  1. Website Health Check : Users can use the website health check function to quickly diagnose key SEO issues on their website, obtain adjustment suggestions, and optimize the website architecture to make it easier for search engines to understand their website, thereby improving rankings.
  2. Keyword planning : Enter the target keywords you want to target, and the system will automatically select the most relevant word groups, providing a clear view of search volume and competition. It can also save the list, track rankings, strengthen keyword layout, surround the customer search process, and enhance market position.
  3. Content Planning : Ranking SEO tools utilize search big data analysis to help users write content on topics with high search visibility. The system’s built-in article editor automatically generates suggested keywords, allowing users to write content that conforms to algorithm ranking principles and correctly place keywords, significantly reducing writing time.
  4. Website Optimization Evaluation : Ranking also provides a website evaluation function to check whether keywords and related website tags are set up completely. The system also provides advanced optimization and link configuration suggestions, which users can follow to make adjustments and gradually improve website quality.

II. Linker AI Smart Advertising Tool: Make your advertising budget go where it counts and reach the right customers precisely!

Businesses can use Linker AI intelligent advertising tools to monitor and optimize advertising performance 24/7. Through intelligent alerts, they can immediately shut down high-cost, low-efficiency advertising campaigns to stop losses for business owners. Furthermore, through automatic audience splitting and derivative audience recommendations, businesses can identify potential customer groups, enabling them to easily achieve high-performance advertising and generate revenue.

This integrated advertising reporting module cross-platforms with Taiwan’s two major advertising platforms, Google and Facebook Ads, providing business owners with a comprehensive dashboard that updates data hourly to help them quickly grasp the latest advertising performance. It also allows for one-click generation of customized reports based on user needs. Utilizing AI-powered intelligent insight technology, it provides multi-faceted data analysis and ad rating, helping business owners interpret and identify the hidden value information within advertising data.

III. Oh!Bot Social CRM Management Tool: Master the network of old customers, maintain brand loyalty, and make members love you!

Oh!Bot helps businesses solve the pain point of inconsistent member data between online and offline channels. Through real-time appointment systems, social e-commerce platforms, and various methods for increasing followers through friends, it allows for a better integration of the in-store consumer experience with the online service experience, truly perfecting the OMO (Online-Merge-Offline) ecosystem. It continuously drives mutual traffic between online and offline members, helping businesses to more accurately profile their members and optimize their member management and remarketing strategies.

Oh!Bot’s Social CRM management tool assists clients in managing Line community members, synchronizing online and offline member spending patterns, accurately profiling members, and using member tags to push messages to specific audience segments to optimize customer experience. Oh!Bot also assists clients in building Line community e-commerce platforms, quickly creating their own online stores. It provides diverse marketing activity modules, allowing businesses to directly apply the gameplay and content they want to use in their own activities, enabling rapid creation and achieving quick results in traffic generation, new user acquisition, and viral growth.

Taking the first step in business transformation and bridging the digital divide for SMEs.

The “Taiwan Cloud Marketplace,” promoted by the Small and Medium Enterprise Administration of the Ministry of Economic Affairs, aims to encourage SMEs to leverage digital technology to innovate and develop business models. It integrates various cloud services in the Taiwanese market and provides a subsidy of NT$30,000 to assist businesses in their digital transformation. Any SME that meets the criteria for SME recognition in Taiwan and is not a branch of a mainland Chinese company or a foreign-owned enterprise in Taiwan is eligible for the government subsidy. For details, please see the application guidelines for the Cloud Marketplace: ( https://www.tcloud.gov.tw/about.htm ) 

Business subsidies are entirely applied for online. The Ministry of Economic Affairs also provides a user-friendly guide to help businesses easily complete the application process step-by step. Alternatively, businesses can contact the Small and Medium Enterprise Administration’s free service hotline at 0809-092-091, online customer service, or email [email protected] for assistance with a quick and efficient application process. With the aim of “government subsidies, simple application, and easy use,” we invite SMEs to join the ranks of digital transformation!

Selected as a partner of Taiwan Cloud Marketplace, Digit Spark assists SMEs in digital customer acquisition and retention, thereby increasing revenue and efficiency, through three major digital tools: brand traffic acceleration, AI-powered precision advertising remarketing, and social media relationship management. It empowers businesses to intelligently utilize digital tools for one-stop exposure, customer acquisition, and retention—achieving highly effective marketing all in one go!

Digit Spark Enterprise Digital Transformation Solution: https://tcloud.digitspark.co/
Small and Medium Enterprises Digital Transformation Grant Program:  https://www.tcloud.gov.tw

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For further details, please contact: 

Antonin Chen, Marketing & PR Manager, Digit Spark . Email: [email protected] Phone: 02-2521-8885#130