Pet health e-commerce operation: How to leverage AI to boost e-commerce performance? A complete analysis of pet e-commerce operations!
Competition in the health food industry is fierce, and pet health products are becoming increasingly sophisticated!
With the proportion of pet-owning families increasing year by year, and pet parents paying more and more attention to their pets’ health, will the pet health care market become a new battleground? Digit Spark’s second quarter industry marketing seminar – “Health Care and Medical Marketing Season” – kicks off with the theme ” Health Food × Pet Economy × E-commerce Operations ,” taking you on a journey to explore brand e-commerce operation strategies!
For event details, please visit http://s.accupass.com/NJlOBz
Are there numerous regulations governing the marketing of pet health supplements?
The group’s first seminar of the season invited the COO of the group’s “GS Performance Growth Strategy Consultant”. In addition to sharing his own experience of raising cats and his understanding of pet owners’ consumption behavior, he will also share his e-commerce business expertise with business owners on how to set operational indicators and what marketing regulations to pay attention to. He will guide those who want to enter the pet e-commerce market to quickly grasp the key points of e-commerce operation!
[Intense Competition in the Pet E-commerce Market! How to Attract and Retain Customers?]
- From customer base to distribution channels: What factors do pet owners evaluate when making a purchase? This analysis of pet owners’ buying scenarios and channel selection helps products attract customers from the very beginning by using the right keywords!
- From customer entry to membership: The next step after a purchase is to generate the next purchase! We’ve exclusively invited beBit TECH Digital Strategy Manager, an expert in CDP (Customer Data Platform), to teach you how to gain insights into consumer data and combine it with AI technology to create automated marketing!
Still feeling lost in the fiercely competitive pet market? Join our seminar now and expand your pet market reach!
▍Highlights of this lecture:
- Consumer Insights: A Comprehensive Analysis of Pet Parents’ Purchase Contexts and Evaluation Factors
- E-commerce strategy: A comprehensive layout from consumer habits to channel inventory
- Data analytics: Using data to teach you how to set product, promotion, and sales metrics.
- AI Applications: Using AI in conjunction with customer data for remarketing planning
▍Who is suitable to participate?
- Pet e-commerce private label operators
- For those interested in entering the pet market
▍Lecturer Introduction
Angeline Cheng, COO of GS Performance Growth Strategy Consulting
Digit Spark is the Chief Operating Officer of E-commerce Consulting and the founder of Anzo Leather. Specializing in B2B business development, overall operational planning, OMO integration projects, and overall product and membership optimization. He has served numerous large skincare brands, the coffee industry, and Hong Kong-based brand e-commerce companies.
beBit TECH Digital Strategy Manager | Bloomberg Paul
Designated digital consultant for e-commerce brands. Specializes in building membership systems, optimizing customer management, and developing marketing strategies, effectively leading brands to increase customer lifetime value. Clients include leading e-commerce companies in the beauty, apparel, food, and household goods industries. Empowers brand teams through digital transformation by focusing on customer management.
▍Lecture Information
- Date: May 18 (Thursday) 14:00-15:00
- Location: The lecture will be broadcast online.
- Cost: Free to participate
- For event inquiries, please contact Ms. Chen
at 02-2521-8885#128
E-Mail：[email protected]
▍Precautions
- After registration is complete, the organizer will send a pre-event notification email within one week before the event. Please double-check that the email address you provided is correct.
- The online lecture will be conducted using the Zoom video conferencing platform. If your computer or mobile phone does not have Zoom installed, please download the Zoom video conferencing software before the meeting. Click here to download (please download the corresponding version).
- On the day of the event, please access “My Tickets” through the Accupass website/app and select “Enter Zoom Live Stream”.
- For guests who have already downloaded Zoom, please remember to check if you have updated to the latest version.
- For the most complete and best experience, we recommend using the desktop version of Zoom to participate in online lectures.
- Once you’ve confirmed the download/installation is complete, please remember to create a Zoom account. Click here to register (if you already have an account, you don’t need to register; just log in).
- The organizer reserves the right to adjust the event and course syllabus.
For event details, please visit http://s.accupass.com/NJlOBz
