[MarTech Alchemy] The key secrets to boosting brand value with LINE!
[MarTech Alchemy]
The key secrets to boosting brand value with LINE!
LINE is used by a staggering 90% of Taiwanese people, boasting 21 million active users! Taiwanese people’s lives revolve almost entirely around the LINE platform, from contacting family and clients to following favorite brands and news. This is one of the reasons why brands are flocking to official LINE accounts and gradually investing in LINE LAP advertising.
In September 2023, [Siyan Technology] partnered with the renowned Japanese company [Taiwan Micro Ads] for the first time to exclusively host the [Martech Alchemy Series] LINE Marketing Seminar: The Secrets to Enhancing Brand Effectiveness with LINE! Whether you are new to LINE marketing or want to further improve your marketing results, this seminar will provide you with a wealth of knowledge and practical skills to help you achieve outstanding results on the LINE platform.
For event details, please visit https://reurl.cc/3x25zR
▍Highlights of this lecture:
- Presented by [Taiwan Micro Ads], this session combines case studies and practical tips to give you a deep understanding of how to use LINE Social Customer Relationship Management and LINE LAP advertising to drive your business growth and marketing strategies.
- This course delves into the concepts, strategies, and best practices of LINE’s social customer relationship management (CRM). It will cover key topics such as LINE CRM’s core functionalities, customer behavior analytics, automated marketing, and customer service.
▍During the lecture, you will gain…
- LINE’s complete strategic layout
- LINE Operating Techniques Revealed
- LINE Interaction: Cultivating Loyal Fans
▍Lecturer Introduction
Amanda Hsieh – Vice President of Microad Taiwan
With extensive marketing experience spanning the beauty, retail, and luxury industries,
she has served as an international brand marketing manager for over 10 years, helping brands innovate and successfully leading teams through digital transformation.
Having served as a marketing manager for a well-known Japanese national brand for nearly 5 years, I am familiar with the Japanese market, local marketing, and Japanese culture.
Currently serving as the Vice President of Brand Business Development at Weigao, I am dedicated to assisting brands in developing new business models through strategy and innovation.
Eric Chang – CEO of oh!Bot, Siyan Technology
Skilled in product planning, software integration, and corresponding business resource integration, leading product and R&D teams to carry out product development and design execution.
– Co-founder and CEO of Siyan Technology
– Chief Product Officer of Weixu Mobile
– Responsible for MarTech product development and Social CRM
– Software R&D Engineer at ASUS Computer
– Master of Applied Mathematics, National Chiayi University
▍Lecture Information
- Date: 2023/09/14 (Thu) 14:00-15:30
- Location: The lecture will be conducted using Zoom conferencing software.
- Cost: Free to participate
- For any questions regarding the event, please contact [email protected] or call Manager Chen at 02-2521-8885#130.
For event details, please visit https://reurl.cc/3x25zR
