{"id":1677,"date":"2022-10-20T02:42:15","date_gmt":"2022-10-19T18:42:15","guid":{"rendered":"https:\/\/digitspark.co\/blog\/%e3%80%88ieat%e8%b7%a8%e5%a2%83%e9%9b%bb%e5%95%86%e5%8d%9a%e8%a6%bd%e6%9c%83%e3%80%89b2b%e8%ac%9b%e5%ba%a7%ef%bc%9a%e3%80%8c%e7%b7%9a%e4%b8%8a%e7%ad%96%e5%b1%95%e3%80%8d%ef%bc%8b%e3%80%8clinkedin\/"},"modified":"2025-12-16T08:13:44","modified_gmt":"2025-12-16T00:13:44","slug":"%e3%80%88ieat%e8%b7%a8%e5%a2%83%e9%9b%bb%e5%95%86%e5%8d%9a%e8%a6%bd%e6%9c%83%e3%80%89b2b%e8%ac%9b%e5%ba%a7%ef%bc%9a%e3%80%8c%e7%b7%9a%e4%b8%8a%e7%ad%96%e5%b1%95%e3%80%8d%ef%bc%8b%e3%80%8clinkedin","status":"publish","type":"blog","link":"https:\/\/digitspark.co\/en\/blog\/%e3%80%88ieat%e8%b7%a8%e5%a2%83%e9%9b%bb%e5%95%86%e5%8d%9a%e8%a6%bd%e6%9c%83%e3%80%89b2b%e8%ac%9b%e5%ba%a7%ef%bc%9a%e3%80%8c%e7%b7%9a%e4%b8%8a%e7%ad%96%e5%b1%95%e3%80%8d%ef%bc%8b%e3%80%8clinkedin\/","title":{"rendered":"IEAT Cross-Border E-commerce Expo B2B Seminar: “Online Curation” + “LinkedIn Customer Acquisition” Lead to Business Success"},"content":{"rendered":"

In response to the IEAT Cross-Border E-commerce Expo’s focus on “Global Cross-Border Business Opportunities,” Digit Spark, at its expo seminars, spearheaded the development of its consulting service brand, LeadsGeek Cross-Border Connect, which assists\u00a0<\/span>B2B companies in managing overseas business opportunities<\/span><\/strong>\u00a0. LeadsGeek shared with attendees how it utilizes three key tools:\u00a0<\/span>“Digit Spark Group Martech,” “LeadsGeek’s exclusive global customs list system,” and “LinkedIn’s manager community”<\/span><\/strong>\u00a0to help partners acquire potential customers worldwide. This agile and precise approach achieves effective B2B business matchmaking, expanding beyond the US and Japan to include Russia, Arab countries, East Asia, and Southeast Asia, ultimately realizing true global cross-border trade.<\/span><\/p><\/blockquote>\n

For details on brand services, please see Leadsgeek Cross-Border Connect:<\/span><\/a><\/p>\n

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Martech established online curation and targeted exposure to generate high conversion rates.<\/span><\/h3>\n

The lecture was divided into two parts. The “Online Curation” session was presented by Ray, CEO of Linker Intelligent Marketing. Drawing on his extensive experience in expanding distribution channels across Asia in the electronics industry, Ray explained the benefits of the currently trending “online curation” for businesses, why it’s necessary, and how to curate and combine it with smart advertising to achieve high conversion rates.<\/p>\n

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Ray’s CEO stated frankly that online campaigns have their advantages and disadvantages. For a company to achieve its revenue goals through digital marketing,\u00a0<\/span>online campaigns are just one method. However, their biggest advantage is that they can integrate and connect all aspects of new customer acquisition, word-of-mouth exposure, and deep engagement<\/span><\/strong>\u00a0, acting like the center of a spider web, bringing together various corporate marketing strategies. To achieve a successful online campaign, companies generally need to work harder to deepen their skills and even dedicate a separate digital marketing department to execute it, in order to continuously amplify brand awareness in the online world 24\/7, 365 days a year.<\/span><\/p>\n

Ray’s “4 Basic Skills for Beginner Digital Curating”:<\/p>\n